Alaroye no — Alaroye y bien
A phrase, a rhythm, a spiritual salute.
This shirt is a tribute to El Niño y La Verdad, and if you’ve really been listening, you’ve heard it:
“Alaroye no… Alaroye y bien!”
Not just once — in almost every track.
But this isn’t just a catchy slogan — it’s something deeper.
It’s a musical signature rooted in the Afro-Cuban spiritual tradition.
A coded reverence to Eleguá, the orisha who opens and closes paths — the divine gatekeeper between the worlds.
Wearing this shirt is about more than repping your favorite Timba band.
It’s about honoring culture, ancestry, and the spiritual pulse that runs through Cuban music.
Look closely — you might find hidden symbols and references to Eleguá woven into the design. Because for those who know, it’s all connected.
This shirt is for:
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The spiritually tuned in
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The lovers of deep-rooted Cuban music
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The ones who walk their own path, knowing Eleguá is opening the way
Alaroye no. Alaroye y bien.
Rock a classic sweatshirt silhouette with ribbed crew neck, long sleeve cuffs, and a flat hem. Layer it up or wear it on its own for a contemporary streetwear look. With the soft fleece inside and comfortable fit, it’s sure to become your favorite everyday sweater right away!
• 100% cotton face
• 65% cotton, 35% polyester
• Charcoal Heather is 55% cotton, 45% polyester
• Fabric weight: 8.5 oz/y² (288.2 g/m²)
• Tightly knit 3-end fleece
• Side-seamed construction
• Self-fabric patch on the back
• Double-needle stitched rib collar, cuffs, and hem
• Blank product sourced from Pakistan
Disclaimer: This sweatshirt runs small. For the perfect fit, we recommend ordering one size larger than your usual size.
This product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!
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